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Family Video announces this year’s Round It Up for Lymphoma campaign

Published: Friday, March 14, 2014 12:24 p.m. CST

PRINCETON — Family Video, the nation’s largest movie and game rental chain, is taking a leading role in the fight against lymphoma.

For the third year in a row, Family Video customers are invited to Round It Up for Lymphoma in stores between March 14 and 30.

In 2013, the company raised $1.13 million toward lymphoma research. By simply rounding up transactions to the nearest dollar, Family Video customers will be donating toward general lymphoma research at the Lymphoma Research Foundation, and the continued support of a tissue bank at the University of Chicago Medicine, which was launched with the help of last year’s campaign.

Lymphoma is the most common type of blood cancer in adults, and the third most common in children. More than 500,000 Americans are living with the disease in some form, and 200 more are diagnosed each day. To participate, donate online at or visit any Family Video location.

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