State Farm agent expands with move

E-mail this story

Print this story

Share

PRINCETON — Growing her small town business and providing the best insurance and financial services around is a priority for State Farm agent Lorita Hellman.

With a new location and an expanded team, she hopes to better meet her client’s goals and objectives.

“The main thing I want to do is to have people, without a doubt, understand how very, very much we want to help them with their insurance and financial services, and in the right way,” Hellman said.

“We want them to feel like they enjoy being here so very much that they don’t want to have their insurance anywhere else. That’s the kind of service we want to provide; that’s the ultimate goal,” she added.

As of Oct. 1 the business relocated to 324 N. Main St., to a newly-renovated Victorian building, that is more than 100 years old.

With the move, Hellman expanded her business team to include her son, Adam Hellman, who will serve as an agency contact representative, and will greet clients, process payments and keep client information up to date.

Also on the team are Susan Bastion and Barbara Kunst, both multiple line representatives, who have a combined 25 years experience, in addition to Lorita who also has 21 years of agency experience.

They are both fully licensed in all lines of insurance with Bastion specializing in bank and commercial insurance, while Kunst specializes in health and life insurance.

“They are both also experts in property and casualty insurance on their auto and fire insurance line,” Hellman said.

With the move, Hellman said she would like to increase her clientele at a more rapid pace, with an emphasis on auto growth.

“We paid dividends last year; we lowered our rate; we’re extremely competitive right now,” Hellman said.

Hellman said she had her eye on the building, which had sat vacant for several years, and was ready to take the next step.

“I’ve always found this place to be extremely charming. I’ve been interested in this place specifically. It wasn’t that I was looking for a move, I was ready to reinvest in my business,” Hellman said.

Hellman estimated they gained only a few hundred square feet from their previous location, but the new environment has made all the difference. The location also offers more office space for future expansion.

“The charm of this place is inviting. There’s a hominess and a comfort here that I want to be able to provide my customers and clients. I want them to feel that warmth when they walk through the door,” she added.

Hellman said she is a registered representative and likes sitting down with her customers to find out what their goals are and what products would best meet their needs.

“It’s a continual process. I want to be the very best. I want this agency to be the most effective agency, in terms of service and efficiency, in helping people meet their goals and objectives. It’s always about the customer. Always, always, always,” she said smiling.