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Remaining cool about C.O.O.L.
Check out your meat case in the near future, and you will probably find some new and additional labels; country-of-origin labeling (or C.O.O.L.) is now becoming a reality. A consumer now will know where meat, along with a host of other ag products, are coming from. This added information for consumers has been a long time in coming but is now part of a mandate set to begin Sept. 30.
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