Why sending holiday greetings is essential for businesses
For many businesses, the holidays are one of the most hectic times of the year. It might seem like there’s no room for anything beyond the basics on the to-do list, but it’s important to consider carefully what a few small actions can do. Your business is only as strong as your relationships with your customers, so making the effort to show your appreciation should be a regular part of your holiday season routine.
In today’s digital world, the temptation to send an email holiday greeting is strong. However, the impression it leaves will be fleeting. Think about how quickly you skim through your inbox if you need an idea of just how much attention it will get. When it comes to the holidays, tradition is still king, and sending a classic holiday card is one of the most time-honored ways to greet customers across the country and right in your home town.
In addition to injecting a bit of fun into the office environment, sending out greetings can help your business in a number of ways:
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